Online Media Direct Ltd Blog

Internet Marketing Experts

Ecommerce cms (Content Management System)

without comments

Online Media Direct are pleased to announce the release of an all new updated content management system for ecommerce. The CMS (Content Management System) allows business’s with a low level of html or other website programming to easily setup and maintain a ecommerce shop to sell there products online.

cms2 Ecommerce cms (Content Management System)

Your very Own CMS Login Screen

Large amount of additional ecommerce cms features

The features include the following -

  • Search Engine Marketing Feature – Add titles, descriptions and keyword to pages
  • Search Engine friendly URL’s
  • Web Stats
  • Email Newsletter system
  • Setup Affiliate campaigns
  • Webmail and Email setup
  • Full Support
  • Navigation Menus
  • Add additional pages
  • News section – blog the latest news on your shop
  • Payment system integration with the main providers
  • Unique design is also available to make the site customizable to your needs and requirements

Most importantly this is a proven ecommerce cms system

Already providing hundreds of thousands of pounds in sales on a daily basis in a wide range of industries.

Orders in the ecommerce cms

Orders in the ecommerce cms

Post to Twitter Tweet This Post

Written by admin

March 2nd, 2010 at 5:27 pm

London welcomes Online Media Direct

without comments

Online Media Direct were made to feel welcome in a recent visit to London in which we were able to visit several industry leaders in Internet Marketing, SEO and Affiliate Marketing Online. The trips have proved a big success and we have already started a working relationship as a result of a meeting. Our meetings included a London based company, Company with a London office but also controlled from a South Africa base in Cape town. We were able to contribute to a productive conference called to the Cape town headquarters.

Big Ben London At Lunch Break

Big Ben London At Lunch Break

Online Media Direct first London Next Global.

Our recent push to help local companies has been very successful but now progressing back onto the Global market place we have been pleased to sign off another exciting relationship with a large Online Marketing organisation based in Costa Rica, Central America. This continues the Social Marketing progress we have made. We will be also making an announcement on a new product and platform that has been secured over the past 7 days. It will be a new Online Shopping CMS (Content Management System) the CMS already generates millions of pounds in online sales per month so it is a well proven system we will be proud to introduce.

We are looking forward to working with our new clients and providing what is a real source of marketing the larger agencies need fast. A Real life aspect and point of view to the online enviroment with first hand experience in many different industries a company with proven results that always delivers.

We would like to finally mention Punit who we met in Hammersmith in London we would like to say a big thank you for his time taken for our meeting and express our delight in working alongside one of the top SEO experts in the Gambling Industry.

Hammersmith London Office View

Hammersmith London Office View

Post to Twitter Tweet This Post

Clever internet marketing

without comments

Think Clever start local and long tail with Internet Marketing.

If you are just starting out in promoting your site online perhaps you have just setup your site and after a few months of low activity are looking for a way of making your site work for you. The only way you will see results and the only way you will see a return on investment on your companies website is by following our clever Internet marketing techniques.

First of all take up as many free positions available online. What we mean by free is directory submissions and things like google maps. Think beyond the box at the end of the day its all well and good having the nicest looking website in the world but if no one visits that site it may be redundant. You need to start building up links online and have to start finding out where these links are placed.

Clever ways of finding links for Internet marketing

First thing download googles toolbar and check for back links going into your competitors websites. Then try and get your company listed on these web pages. Please note google doesn’t display all back links and it may be worth checking using other search engines like Yahoo or using a specific backlink checker there are many online. If you are not sure which backlink checker to use contact one of our clever Internet marketing experts today.

Clever internet marketing

Clever internet marketing for local and national seo

See some of these examples of our clever internet marketing put into practice -

365trampolines.co.uk – 1st page of Google for the keyword “Trampolines”

Onlinemediadirect.co.uk – 1st page for the keyword ”internet marketing experts”

Design plus – 1st page – “embroidered clothing”

Floraselect – 1st page “garden plants”

Buyatrampoline.co.uk – 1st page for “buy a trampoline”

Post to Twitter Tweet This Post

Written by admin

February 20th, 2010 at 12:28 am

Posted in SEO

Tagged with

Casino seo, Poker seo and Gambling seo

without comments

Providing Casino SEO to the Poker and Gambling Industry.

The 2nd largest indusry online is the Online gambling industry and one of the biggest generators of this industries revenues has been the affiliated industry. The increase in portals and blogs serving banner ads or text link advertisements that run on a affiliate basis has helped in a big way.

Affiliate campaigns work in two different ways the casino pays out on either a CPA basis or Rev share basis. CPA means a set fee is provided to the site owner for ever signed up player no matter how much they gamble over the lifetime of them being a player with that particular casino. Revenue share provides you with a percentage of the revenue generated from a player online and this is the most popular way of running a casino affiliate campaign. This continues over the full lifetime that the player is a member of the casino.

Seo is a great way of generating traffic but the casino industry is such a competitive industry we are now at a point where to start a fresh and crack a first page listing under a generic terms such as online casino is almost impossible. The number of incoming links that would be required to build would run into the hundreds of thousands.

Where we run seo campaigns for casino, poker and gambling clients we target longer tail keywords that are a far more realistic target. If you are looking for any help or advice in the gambling industry on seo then please contact one of our internet marketing experts.

info@onlinemediadirect.co.uk – Email Us Now

There is a great community online in the gambling industry full of people willing to lend you a hand and some advice on which affiliate programs to choose and help on any technical issues. We reccomend that you become a member of one of the top gambling forums as you will find lots of great help and advice from existing members.

Post to Twitter Tweet This Post

Written by admin

February 18th, 2010 at 10:19 am

Posted in SEO

Tagged with , ,

Google Buzz tries to Buzz Facebook

without comments

Google Buzz v's Facebook

Google Buzz v's Facebook

Google Buzz a way to compete with Facebook.

The Internet has seen a similar situation in the past. You tube was increasing its traffic levels then Google stepped in and purchased the site. Google followed on and integrated its famous AdSense ads and has now added a wide range of in video advertising.

Google could see the massive potential of youtube even though they already had there own Google video tool. Now the next threat and major traffic generator is Facebook and Google has introduced its very own social networking tool with Google buzz using your existing gmail email account you can begin. Follow and chat with people using the tool and you can even install it on your iphone. Add photos and integrate the other social networking advertising tools such as twitter, picasa, Flickr.

Will Google Buzz compete with Facebook ?

In my opinion I don’t think so. Facebook for me is here to stay but will google buzz provide a nice add on to current gmail users yes it will and this is as far as I see this new tool progressing.

I am afraid it will take another hundred million pound bid from google if they are to take Facebook.

Post to Twitter Tweet This Post

Written by admin

February 11th, 2010 at 7:44 pm

Posted in Social

Tagged with ,

Social marketing case study

without comments

Social Marketing – Case Study – Claretsturf.co.uk

Beginning life as a totally new domain the idea of the clarets turf forum was to create a base online where supporters of Premier League team Burnley can socialise regarding team news, fixtures and transfers.

Key achievements:  (Achieved in 2009 since October 10th)

 

  Achieved 2009 Projection 2010
Visits 8,319 45,000
Facebook Followers 1000 45000
Forum members 230 600 plus
Postings 1900 9000 plus
Depositing players. 90 330
Revenues £550 £5500

Google Analytics Stats

Claretsturf google analytics

Claretsturf google analytics

To give you an idea of the power of social marketing and the power it has here are some impressive numbers of visits and page views. Also being a forum there are good average visitor times. As you can see back on the graph back in September the site didn’t exist and has increased as a result of facebook and other social marketing.

We also achieved 1000 plus followers on the facebook forum and this would increase all the time.

We have generated a total number of 230 full time members on the forum. All the members receive a weekly email newsletter.

Traffic sources

We have invested no money in advertising this product via cost per click advertising and this has been totally reliable on Facebook, Twitter and Natural listings.

Claretsturf Traffic Source

Claretsturf Traffic Source

Post to Twitter Tweet This Post

Written by admin

February 2nd, 2010 at 2:02 pm

Local Business and Internet Marketing

without comments

Online Media Direct were pleased to present a presentation to local business’s in Rossendale at the Kingfisher Centre in Rawtenstall. Our Managing Director Garry Pickles helped to explain the importance of Internet marketing to local business’s.

Garry explained ” Contacting and helping local companies in Rossendale has not been something we have focused on in the past but we feel now is the right time especially coming slowly out of a recession. There is so much we can do to help these local companies as a lot of the positions available to companies are Free of charge online anyway. We hope to build up long lasting relationships with local business’s and help drive forward the local economy.”

Garry Pickles Our Managing Director at OMD Ltd

Garry Pickles Our Managing Director at OMD Ltd

Attending the meeting were B & E Boys Ltd, Optu and the Pennine Lancashire enterprise trust. If your business would like to benifit from any advice from online media direct ltd then please contact us via email info@onlinemediadirect.co.uk
The kingfisher centre based at Rawtenstall have been holding the monthly meetings for local business and Online Media Direct Ltd would like to endorse the excellent work being made by the staff and everyone connected. The Kingfisher Centre offers excellent facilities for business including office space and conference rooms.
Kingfisher Centre in Rawtenstall Excellent Office Space

Kingfisher Centre in Rawtenstall Excellent Office Space

Post to Twitter Tweet This Post

Written by admin

January 29th, 2010 at 5:03 pm

Google Adwords on Fixed Fee Beware !

without comments

Over the past few months it has been brought to our attention an increasing number of marketing companies selling google adwords cpc on a fixed fee for 1st page positions. Following a constant flow of companies and after speaking to a number of sales men at these companies I felt it was our duty to try and inform the Uk business community the full ins and outs of this concept.

Put simply companies or agencies no matter how large cannot get google adwords at a lower fee than yourselves. If you were to open a google account tomorrow the same prices would apply. So I would like to put to bed this statement that companies can somehow receive a wholesale batch fee on fixed adwords placements it is simply not true.

I decided to get this 100% confirmed by my contact at Google Ireland and it was ” You cannot purchase adwords on a fixed fee on the first page of google” and “these companies are lieing” it was explained. So how exactly does it work and why are these companies selling adwords in this way.

Well to start with doesn’t it sound great you can be listed on google for a set fee for a choice of a few phrases ! If it was true we would be the first people doing it. But when you look into it the cracks begin to appear firstly the keyword or phrases that you choose are they going to be generic well used keywords I think not. The use of regional and long tail keywords that will give you a first page listing but wont deliver a massive amount of traffic is the way these companies operate.

Put simply these companies need to make money somehow I cannot speak for the way in which these companies use there funds received but the funds will not be used 100% on your google ads. Which is why being 100% transparent and knowing exactly where your spend is going is so important if you are considering google AdWords as a means of advertising for your company.

If you have experienced any problems with similar fixed fee google adwords offers please post your experiences below.

Post to Twitter Tweet This Post

Written by james

January 27th, 2010 at 1:30 pm

Google Universal Think Beyond Web Search

without comments

Using Google Universal as a way of generating traffic

In the times of the credit crunch and the worst recession in living memory in is important to remember with your online marketing you can achieve results not just in the conventional ways on google. As has been said before there is more than one way to skin a cat. This couldn’t be more true today with online marketing especially with google first page listings which we all strive for online.

You may offer a service or product it doesn’t matter you can apply these same principals to your company to improve the visibility online. To break things up and get to the point a search result page on google is made up of several different sections.

Lets leave bog standard search results and Google adwords cpc to one side and focus on other sources of traffic.

Google Universal means of getting a first page result

1. Google Maps results from local search – You can generate good levels of traffic from these by getting them properly manipulated to a particular search result that applies to your business and more importantly is being searched.

2. Google Images – On many searches Google displays the top images for that result so get tagging your images its common sense and doesn’t cost a penny so no excuses.

3. Blog Search – The blog search results displays the results taken from blogs posted across the globe.

4. Google News – Submit a press release and get listed on the google news section you could appear on the news section on the first page of the search results.

5. Live Search – As already mentioned earlier sites like twitter are now displaying search results on google live.

Post to Twitter Tweet This Post

Written by admin

January 18th, 2010 at 6:06 pm

Posted in SEO

Tagged with ,

Link Building strategies

without comments

Using Different Link Building Strategies

There is no easy way of building links naturally the easiest way is of course to purchase links from sites that offer advertising positions but this can be expensive and when purchased still only provides links from one site position. So links will only arrive from one location online.

Here are the best ways in order to generate back links to your sites -

1. Article Writing - this can be on your own blog or using article submission sites online of which there are hundreds to choose from.

2. Social Bookmarking sites – Take a look at Digg and Delicious. Also consider opening a twitter or Flickr account.

3. Press releases – again you can find sites online that provide the ability to generate press releases that will find there way onto google news.

4. Old fashioned Webmaster contact – Email existing sites in your industry that have a links page and see if you can trade links. There is no easy way of doing this and it take good honest graft and time.

5. Leave Blog Comments – Add to the conversation online and leave comments on other blogs. You can leave your URL and name that will link to your site. Don’t spam blogs but add to the conversation and make it relevant.

Another tips is to look out for authority sites within your industry. So for example .gov , .edu or .org domains are ideal for this purpose. Google actually takes notice of things as specific as this also of course link from your keyword.

Post to Twitter Tweet This Post

Written by james

January 18th, 2010 at 1:19 pm