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Category: Internet marketing tips

Google Authorship Uncovered

Published by on June 24, 2013

Its been around for years now but as with all of the Google updates and additional features it can take time for webmasters to fully understand the benefits before upgrading. Google Authorship gives you the ability to atribute the author of a post and display an image in the search results. As with all these […]

Key Factors for Tracking the Success of Your Site

Published by on August 29, 2012

When it comes to online marketing, there’s three major factors you should be bearing in mind: Conversion rate. One of the ways that you can really tell if your online marketing campaign is bearing fruit is whether it translates into more sales or inquiries. A good website will have methods for tracking this, such as […]

When To Hire An Internet Marketing Firm

Published by on April 6, 2012

When all is lost in your efforts to bolster your web presence, should you hire an internet marketing expert?  One would initially answer ‘yes’ to that haunting question; however, it really needs to be construed as a last-ditch effort to either get sales, or head for the hills.  Many people that want to assist you […]

Ancient Online Marketing Wisdom (from 2007!)

Published by on March 19, 2012

We’re going all the way back to 2007 this week, and the original Edinburgh seminar that gave the internet the well-received 13 Pillars of Internet Marketing. As you will see from the film, the seminar leaders have identified 13 key principles for effective SEO and online marketing, which they believe can be applied to most […]

Affiliate Networks Are Still Lucrative For Marketing

Published by on March 15, 2012

You will no doubt have heard that signing up for an affiliate network is a great way to make money but you may be concerned that it will be too difficult for you. If this is the case, stop worrying and start thinking about how you will benefit from an additional source of income. If […]

5 Easy SEO Tweaks to Help Your Rankings

Published by on March 5, 2012

This handy video offers some small – but highly useful – tips for making the most of your SEO-based online marketing. As the host explains, small tweaks aimed at improving your SEO efficiency can be almost as useful as paying attention to the bigger strategies, since much of SEO revolves around competing with all the […]

Four Routes to the Right Facebook Fan Pages

Published by on February 26, 2012

Facebook fan pages are a key component of online marketing efforts in 2012, having been steadily growing in popularity over the past two years. Consumers like Facebook fan pages because they are an easy way to interact with their favourite brands, and internet marketing professionals love the ease with which a successful fan page can […]