other blog posts that come under the uk interent marketing category including stories relating to online media direct.
Car buyers and sellers’ magazine Auto Trader has announced that its first online marketing campaign, centred around its readers’ emotional attachment to automobiles, will begin next week. The online marketing experts behind the digital campaign wants to change how people perceive Auto Trader, and lies at the heart of a three-year strategy – with the […]
Arsenal Football Club revealed its new online marketing strategy recently, along with its ambition to become the Premier League’s “Tesco Clubcard” through its fan membership. The north London club will be placing its CRM system at the heart of the new internet marketing initiative, starting off by making it easier to become a member – […]
Leeds plays host to an important gathering of experts from across the online marketing sector later this month, when ionSearch takes place at The Carriageworks in Millennium Square. The one-day event, on 18 April, will be focusing specifically on search engine optimisation, or SEO marketing, with over 20 speakers from a range of companies leading […]
photo credit: pat00139 The run-up to Christmas has now begun in earnest, and online marketing professionals are gearing up for the seasonal campaigns. One expert urged anyone in the retail sector considering an internet marketing campaign to focus their efforts on providing clear and useful information about their products and services. Internet Advertising Bureau (IAB) […]
photo credit: rockbadger Businesses have been urged this week to start preparing their Christmas online marketing campaigns, as shoppers begin thinking about possible gifts and researching products. Next month is the time that online businesses need to really start shaping up their paid search advertising in particular, experts advise, with Dzine IT vice-president Peter […]
photo credit: Ramón Cutanda The mounting importance of online marketing to the UK economy has been noted by no less august a body than the Houses of Parliament, which this week announced plans to compile a framework of all agencies involved with the online marketing sector. Officials for the Houses of Parliament said that an […]
photo credit: Lee Cannon Online Media Direct opened a London office this week to help deal with the increased volume of business it is attracting from across the UK. Complementing its headquarters in Rossendale, Lancashire, OMD’s London office is based in the Hatton Garden area of the city, just south of Clerkenwell – a […]