Archive for February, 2010
Think Clever start local and long tail with Internet Marketing.
If you are just starting out in promoting your site online perhaps you have just setup your site and after a few months of low activity are looking for a way of making your site work for you. The only way you will see results and the only way you will see a return on investment on your companies website is by following our clever Internet marketing techniques.
First of all take up as many free positions available online. What we mean by free is directory submissions and things like google maps. Think beyond the box at the end of the day its all well and good having the nicest looking website in the world but if no one visits that site it may be redundant. You need to start building up links online and have to start finding out where these links are placed.
Clever ways of finding links for Internet marketing
First thing download googles toolbar and check for back links going into your competitors websites. Then try and get your company listed on these web pages. Please note google doesn’t display all back links and it may be worth checking using other search engines like Yahoo or using a specific backlink checker there are many online. If you are not sure which backlink checker to use contact one of our clever Internet marketing experts today.
See some of these examples of our clever internet marketing put into practice -
365trampolines.co.uk – 1st page of Google for the keyword “Trampolines”
Onlinemediadirect.co.uk – 1st page for the keyword ”internet marketing experts”
Design plus – 1st page – “embroidered clothing”
Floraselect – 1st page “garden plants”
Buyatrampoline.co.uk – 1st page for “buy a trampoline”
Providing Casino SEO to the Poker and Gambling Industry.
The 2nd largest indusry online is the Online gambling industry and one of the biggest generators of this industries revenues has been the affiliated industry. The increase in portals and blogs serving banner ads or text link advertisements that run on a affiliate basis has helped in a big way.
Affiliate campaigns work in two different ways the casino pays out on either a CPA basis or Rev share basis. CPA means a set fee is provided to the site owner for ever signed up player no matter how much they gamble over the lifetime of them being a player with that particular casino. Revenue share provides you with a percentage of the revenue generated from a player online and this is the most popular way of running a casino affiliate campaign. This continues over the full lifetime that the player is a member of the casino.
Seo is a great way of generating traffic but the casino industry is such a competitive industry we are now at a point where to start a fresh and crack a first page listing under a generic terms such as online casino is almost impossible. The number of incoming links that would be required to build would run into the hundreds of thousands.
Where we run seo campaigns for casino, poker and gambling clients we target longer tail keywords that are a far more realistic target. If you are looking for any help or advice in the gambling industry on seo then please contact one of our internet marketing experts.
firstname.lastname@example.org – Email Us Now
There is a great community online in the gambling industry full of people willing to lend you a hand and some advice on which affiliate programs to choose and help on any technical issues. We reccomend that you become a member of one of the top gambling forums as you will find lots of great help and advice from existing members.
Google Buzz a way to compete with Facebook.
The Internet has seen a similar situation in the past. You tube was increasing its traffic levels then Google stepped in and purchased the site. Google followed on and integrated its famous AdSense ads and has now added a wide range of in video advertising.
Google could see the massive potential of youtube even though they already had there own Google video tool. Now the next threat and major traffic generator is Facebook and Google has introduced its very own social networking tool with Google buzz using your existing gmail email account you can begin. Follow and chat with people using the tool and you can even install it on your iphone. Add photos and integrate the other social networking advertising tools such as twitter, picasa, Flickr.
Will Google Buzz compete with Facebook ?
In my opinion I don’t think so. Facebook for me is here to stay but will google buzz provide a nice add on to current gmail users yes it will and this is as far as I see this new tool progressing.
I am afraid it will take another hundred million pound bid from google if they are to take Facebook.
Social Marketing – Case Study – Claretsturf.co.uk
Beginning life as a totally new domain the idea of the clarets turf forum was to create a base online where supporters of Premier League team Burnley can socialise regarding team news, fixtures and transfers.
Key achievements: (Achieved in 2009 since October 10th)
|Achieved 2009||Projection 2010|
|Forum members||230||600 plus|
Google Analytics Stats
To give you an idea of the power of social marketing and the power it has here are some impressive numbers of visits and page views. Also being a forum there are good average visitor times. As you can see back on the graph back in September the site didn’t exist and has increased as a result of facebook and other social marketing.
We also achieved 1000 plus followers on the facebook forum and this would increase all the time.
We have generated a total number of 230 full time members on the forum. All the members receive a weekly email newsletter.
We have invested no money in advertising this product via cost per click advertising and this has been totally reliable on Facebook, Twitter and Natural listings.