When you spend 12 hours a day online in front of a computer screen you certainly learn a lot about ways of promoting localised companies. In the vast majority of cases the tools available for localised companies such as your self employed carpenter, plumber or gas fitters as free of charge. The numbers of companies we meet in this position has lead me to write this latest blog it saves me going through the same list of free sources plus it enables viewers of the blog online to pass on the information to people they know that are perhaps self employed.
Ok the First stop for any company is Google Maps. Google offer a free business listing for all companies all you need is a Postcode and your away. One of the most common mistakes people do make is not considering what people will type in the search engine to find the product or service your company provides so take some time considering this prior to rushing in and making any mistakes.
Google maps listings are simple to complete here are my most important four points to consider –
- Title your listing properly according to your name and product/ Service you provide
- Add the relevant categories
- Additional Services add as many different services so for a carpenter – Doors – Yes Windows – Yes Guttering – Yes add as many different services as possible
- Use the telephone authorisation method and not the Postcard method you will be waiting for 2 to 3 weeks and in that time you could have already had a visit or enquiry from the maps listing.
Look out for free submissions on sites such as Yell, Touch Local, Thomson Local, About us.org there are hundreds of different directories that offer this service. If you are a complete novice online and would like us take care of this for you simply give us a call using the free phone number above.