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Monthly Archives: August 2012

Key Factors for Tracking the Success of Your Site

Published by on August 29, 2012

When it comes to online marketing, there’s three major factors you should be bearing in mind: Conversion rate. One of the ways that you can really tell if your online marketing campaign is bearing fruit is whether it translates into more sales or inquiries. A good website will have methods for tracking this, such as […]

SEO Marketing Practitioners Warned About New Penguin Update

Published by on August 23, 2012

Online marketing executives take note – expert opinion has it that SEO will be severely shaken up by the upcoming Google Penguin update. Speaking last week at the SES San Francisco conference, Google’s Search Quality supreme Matt Cutts said that the update would be “jarring and jolting” for SEO marketing practitioners. Although Google is, as […]

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Link building What You Probably didn’t know

Published by on August 13, 2012

Now the dust has settled following the Google updates involving Penguin and Pandas (we are also thinking what animal with the letter beginning with P will be next). I wanted to help our clients understand fully what is involved with link building and why it isnt as straightforward as it once was and why the recent updates […]

Categories: SEO